Overview:

• Battle of Brands is a multi-stage competition testing creativity, wit, and marketing skills where participants will role-play, roast, and pitch in a fun, competitive branding and advertising environment.

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Objective:

• Foster creativity, collaboration, and strategic thinking.

• Encourage humor and teamwork in branding and marketing.
   

Eligibility & Team Formation:

• Open to enrolled college/university students from the same institution.

• Teams of 3-6 members from any specialization.
   

Competition Format:

• Conducted in a controlled environment; no external help.

• Respect, sportsmanship, and originality are key.
   

Rounds : 

1. Brand Ad Role-Play – Perform a 10-minute original brand skit.

2. Roast Battle – Humorously critique rival brands (respectfully).

3. Pitch Perfect – Present an innovative marketing campaign for an imaginary product.
    

Judging:

• Performance across all rounds determines the top teams.

• Winners are chosen by a jury, with organizers ensuring fair play.